Wednesday, May 13, 2009

No smoking!

I recall about two months ago while waiting for Veronica outside Wisma, I stumbled upon this.

Anti-smoking campaign for women (6 months)

This is a anti-smoking campaign, very obviously targeted at women. But I thought it's really cool and effective to make women think how much they spend when they smoke for a duration. The little booth set up had three sides, basically showcasing the things that a woman could have afforded if not for smoking. On top of that they were giving out booklets which are like little story books. It contains true stories of four women who stopped smoking before it ruined their lives.

Anti-smoking campaign storybook Anti-smoking campaign (lynn's story)

All four women are from different backgrounds and come from different walks of life. That shows that smoking does not affect only one kind of women. Besides, every smoking lady has a reason to stop smoking and the reason is more than just money. Its about looking and feeling good too! So if you know anyone who smokes, tell them about this.

Anti-smoking campaign for womenOn the side note, I found this pair of shoes on display at the anti-smoking booth. It was displayed at the side under the heading "See what you missed out with 1 years' worth of smoking". Apart from this pretty pair of shoes, there are branded handbags and lingerie and gadgets being displayed. It isn't unbelievable seeing how much a person can spend on smoking alone in a year. In case you're starting to think I'm being materialistic and calculative, well, perhaps one should also think about how much good he/she can do with the money spent on smoking.